Nearly one in five players go on to your store

18% of players who open a Ludeo click through to the game’s store page. That’s real purchase intent, and it comes from putting the game itself in front of people, not a video of it.

RogueByte

Old Detroit patrol - 100% lethal precinct clear

Play Now

Measured Play to store click, not impressions or views.

Real engine Every play counted is the studio's own build.

Repeatable A new moment takes minutes, not a new shoot.

18% Play-to-store conversion
100+ Partner studios, from solo devs to AAA
10K+ Creators making moments from partnered games

We’ve partnered with over 100 game studios to better engage with their fans

Bloober Team Gaijin Gruby Games GSC Game World IO Interactive KRAFTON Nacon Playtika Relic Entertainment Red Storm Skystone Games Starbreeze

What studios did with Ludeo

These are real campaigns we ran with Gaijin, Relic, IO Interactive and a few other studios. Open any of them to see what we built and how it went.

War Thunder key art: two jets firing missiles over a coastline
Gaijin · War ThunderInteractive landing page

Let players try the game on the sign-up page

9.85% of visitors signed up, almost double the regular page

Gaijin put a tank battle and a bomber intercept right on their sign-up page. People got to try War Thunder before registering, and far more of them registered.

See how it went →
REDACTED gameplay: the hero fights through a room on the way to the escape pod
Striking Distance · REDACTEDLaunch campaign

Make every channel playable and let the sales follow

3x+ daily sales, compared with the month before

Streamers, ads, socials and the newsletter all linked to the same four rooms. Players stuck around for nine minutes on average, and 17% went on to a store page.

See how it went →
Company of Heroes 3: Endure & Defy key art
Relic · Company of Heroes 3Playable newsletter

Show off new content by letting players play it

+16.5% more clicks than the same email with a video

Relic sent half their launch newsletter a video and the other half a battle they could actually play. The playable half clicked more, and 225 people went straight on to Steam.

See how it went →
Frame from the HITMAN DLC trailer: Jean-Claude Van Damme beside the title The Splitter
IO Interactive · HITMANPlayable trailer

Let viewers play the scene they just watched

33% of people who came from the trailer played the scene

IOI marked the playable scenes right inside their DLC trailer. Viewers clicked through and played the scene they had just watched, and 219 of them went on to the store.

See how it went →
13Z: The Zodiac Trials gameplay: a challenger in front of the zodiac gate
Mixed Realms · 13ZPre-launch campaign

Keep an upcoming game playable, all the way to Next Fest

16x more play in the best week than in the first month

13Z isn't out yet, so we kept it playable all summer: streamers, a leaderboard race for keys and Mixed Realms' own playtest, all building up to Next Fest.

See how it went →
RoboCop: Rogue City key art: RoboCop beside his patrol car
RoboCop: Rogue CityLeaderboard challenge

Bring a launched game back into the arena

60% of players hit Play again after a run

We took a one-minute fight from a game that came out in 2023 and turned it into a week-long race for free copies. No patch, no new build, and 688 people showed up.

See how it went →

What creators and players said, unprompted

Posted in the creator Discord and in Twitch chat while a partnered moment was live. Verbatim, with handles.

it ran better in browser was kinda mad
SlyhippoTwitch chat, during a partnered stream
the idea is sick tbh
LurkInTheDarkTwitch chat
that's a cool feature, useful
ugottafriendTwitch chat
your platform is really cool
JAYRAWCreator Discord
hope more studios continue to want to incorporate it
General AndrewsCreator Discord
waiting for the BIG game for it
SpezitypCreator Discord

The press installed nothing either

Coverage from the outlets the industry reads. The first one tried a moment before writing about it.

I tried it out for myself, and it actually works really, really well.
David Jagneaux Head of Read the piece

Or check the claim yourself

Run these on your own game.

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